JustWatch adds streaming guide for sports
- Where can I look my team tonight? This is the an increasingly common question for many sports fans as broadcast rights become increasingly fragmented.
- JustWatch Sports will help fans know where they can look football (NFL & NCAA D1), soccer, tennis and Formula 1 in the United States
- Throughout 2022, JustWatch will add more sports, leagues and tournaments, allowing users to track and follow teams and expand its offer to many more countries.
Berlin, September 2022 – It’s 5 minutes before kick-off. Your team is playing and you don’t know where you can look the game. This is becoming the boring norm for many sports fans, as broadcast rights continually change. You can watch one game on free TV, another on cable or pay TV, and more and more games are exclusively on another streaming service.
This means sports fans are often frantically searching for where they can watch the game tonight, as there may be three different options they need to check out or subscriptions to sign up for – just to watch the same game.
JustWatch Sports is the answer to this growing problem. Sports fans can easily find out when and where to legally watch their favorite team. JustWatch will cover streaming services and linear TV offerings to be the most comprehensive guide to watching live sports as well as top shows.
“The growing fragmentation of sports rights has caused a huge problem for sports fans over the past few years. JustWatch’s mission is to help fans navigate the jungle of sports streaming. We believe the time is more than ripe in 2022 to launch JustWatch Sports. says David Croyé, founder and CEO of JustWatch.
JustWatch Sports is available in the US, UK, Germany, France, Italy and Spain. JustWatch plans to launch the sport in the next ten largest markets by the end of 2022 and will cover over 100 markets over the next two years.
In the United States, Just Watch Sports will cover:
- Soccer (NFL and NCAA)
- Formula 1
The sports listed at launch are just the start, as coverage will increase for all major European and US sports, leagues and competitions over the coming months, along with the addition of eSports.
Lots of customization features are also already in the works, including tracking and following your favorite teams, tournaments or players, and notification before a match starts, as well as recaps and highlights.
About JustWatch: just look is the largest international streaming guide with 25 million users in 115 countries. JustWatch aggregates hundreds of streaming services and makes it easy to find where you can legally watch movies, TV shows, and sports.
JustWatch monetizes its website and apps through partnerships with streaming services and advertisements and uses data and audience insights from its platform to manage scalable media buying campaigns on YouTube, Facebook , Instagram and TikTok for many of the biggest movie studios and streaming services in the world.
JustWatch is headquartered in Berlin, Germany with offices in Paris, Munich and London, and has over 120 employees.